Showing posts from September, 2013


LIGHTS CAMERA ACTION!   While looking for a home, have you ever stepped in a house where it looked like the seller hired an interior decorator and staged it like a model house?   You were so impressed and asked your Realtor® to immediately prepare an offer although the house next door is exactly the same as this one and even priced lower.   Sounds and feels familiar?   I just attended an intensive training on staging last week so I can offer more value to my clients especially the sellers.   I always believe as long as the property is clean and well arranged, it should do the job and sell.   Well, not really; Staging is using your timeframe and budget to prepare a house for sale so it will sell faster and get the best price.   In staging, the seller is the star, Realtor® is the director and potential buyers are the audience.   The star and the director should work as a team so they can portray their roles, execute their best and get audience impact based on their performa